Business philosophy: external cooperation strategy, internal IOB management; seek employee happiness and create rich value. Value distribution: creating value as a whole; open, fair and equitable; reasonable return for contribution; abandon only the present. Quality concept: Quality is identity and brand. Employing concept: Being a person is the first, doing things the second; boldly start, meticulously cultivate; both virtue and performance, achieve ideals. Learning philosophy: if you don't learn, you will quit, if you don't learn, you will be eliminated

Team concept: mutual respect and mutual assistance, coexistence and common prosperity.

Service concept: Attentive, professional, honest and efficient. R & D concept: customer value guide products.

Responsibility concept: 99%=0, 100%=1.

Cost concept: Cost inspection management level.

Communication concept: frank communication and timely feedback.

Leadership philosophy: model yourself and lead others.